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  3. Software product discovery

Build smarter with our software product discovery services

Turn your “what if?” into “what’s next?” with a tailored discovery approach. From vision to actionable strategy, our product discovery services ensure your product is ready for development and investment. You’ll receive a roadmap with prioritized actions, realistic timelines, and cost estimates to ensure your product’s success from day one.

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What Is product discovery?

Product Discovery is a rigorous, iterative process of de-risking product development by validating assumptions about user needs, market opportunities, and potential solutions. It emphasizes rapid experimentation and continuous learning to ensure value creation and mitigate costly development mistakes.

What we discover

  • Business goals and objectives
    We identify the core drivers behind your business and align them with the product vision. By analyzing your objectives, target markets, and long-term goals, we ensure the product supports strategic growth, addresses user needs, and creates measurable value for stakeholders. This clarity forms the foundation for every decision throughout the development process.
  • Project scope and requirements
    We define the project scope through comprehensive requirements analysis, identification of critical functionalities, and distinction between core and secondary features. This approach keeps the development process focused on delivering value, prevents scope creep, and ensures alignment among all stakeholders, creating a clear foundation for successful execution.
  • Feasibility assessment (technical and budgetary)
    We conduct a comprehensive evaluation of the project’s technical architecture and financial viability. This includes assessing development platforms, technology stacks, resource availability, and budget alignment, ensuring the project is scalable, cost-effective, and executable within the defined constraints. Our assessment mitigates unforeseen risks and lays the groundwork for sustainable growth.
  • Risk identification and mitigation strategy
    We identify potential risks across technical, operational, and market dimensions, analyzing their likelihood and potential impact. Proactive mitigation strategies are developed to address these risks before they escalate. This process reduces unforeseen disruptions, strengthens project resilience, and ensures a smoother development journey from concept to delivery.
  • Team capabilities and fit
    Our software discovery phase service includes an evaluation of your team’s expertise, resource allocation, alignment with project objectives, and potential scalability. We identify capability gaps and recommend tailored solutions to optimize collaboration. This ensures your team can effectively deliver on the strategic goals defined during the software product discovery process.

You need a product discovery if

  • You’re defining your product’s direction and ensuring alignment with business goals and user needs.
  • You’re introducing a new product and require a structured roadmap for success.
  • You’re navigating a complex project requiring clear planning and execution.
  • You’re matching project ambitions with resources.
  • You’re identifying the best technological solutions for your project.
  • You’re assessing the commercial potential of your product.
  • You’re looking to minimize disruptions during development.
  • You’re unifying cross-functional teams and aligning technical and business stakeholders.
  • You’re aiming to enhance an existing product and increase user satisfaction or market fit.
Let’s transform your vision into a winning product.
Get in touch
Paul Carse, CTO and Co-founder of Life Moments, UK

Challenges the discovery phase can solve

  • Unclear project goals
  • Undefined target audience
  • Scope creep
  • Lack of market validation
  • Technical uncertainty
  • Budget and timeline misalignment
  • Stakeholder misalignment
  • Risk management
  • User experience issues
  • Inefficient processes
  • Unclear project goals
  • Undefined target audience
  • Scope creep
  • Lack of market validation
  • Technical uncertainty
  • Budget and timeline misalignment
  • Stakeholder misalignment
  • Risk management
  • User experience issues
  • Inefficient processes
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Unclear project goals

Without clearly defined goals, projects often lose focus, resulting in misaligned priorities and wasted resources. Through our software product discovery services, we work closely with stakeholders to uncover business objectives and align them with user needs. This approach provides a clear, actionable product roadmap that ensures every decision supports measurable success and long-term value.

Project discovery outcomes: deliverables you’ll receive

  • Product vision statement
    A concise statement that outlines the product’s purpose, target audience, and value proposition, serving as a guiding light for development.
  • Detailed business requirements
    A document detailing the functional and non-functional requirements to ensure the product meets your business and user needs.
  • User personas and scenarios
    Profiles of your target users, complete with scenarios showcasing how they interact with your product to solve their problems.
  • Customer journey map
    A visual representation of the steps users take when engaging with your product, highlighting pain points and opportunities for improvement.
  • Wireframes and mockups
    Initial visual designs to demonstrate the product’s structure, layout, and core user interface elements.
  • Minimum viable product definition
    A clear outline of the essential features required for the first release to validate the product concept and gather user feedback.
  • Technical feasibility assessment
    An analysis of the technical requirements and constraints, ensuring the chosen solutions align with your goals and resources.
  • Development roadmap
    A timeline of the development process, including milestones, phases, and deliverables to guide project execution.
  • Risk assessment report
    An overview of potential risks identified during discovery, with mitigation strategies to reduce their impact on the project.
  • Budget and time estimates
    Accurate projections for costs and timelines based on the scope, requirements, and resources available.
  • Market and competitor analysis
    Insights into your industry and competitors to understand the growth potential of your product and identify unique opportunities.
  • Compliance and security requirements
    A list of legal, regulatory, and security standards your product must meet to ensure safety and compliance.
  • Interactive prototype (optional)
    A functional prototype that provides a hands-on preview of key features and interactions, ideal for stakeholder review and user testing.
  • Team structure and roles
    A proposed team composition with defined roles and responsibilities to ensure efficient collaboration and execution.
  • Final product discovery report
    A comprehensive document summarizing all findings, insights, and plans, serving as the foundation for the development phase.

Success stories

Trusted by over 200 satisfied clients

Partner with Relevant to turn your vision into actionable strategies and lay the foundation for successful, market-ready products.

Let’s get started!

Key participants in the discovery process

Product discovery process

  1. Understanding business objectives
    01
    Understanding business objectives

    We identify your core business goals and define how the product aligns with long-term strategies, ensuring every decision supports measurable outcomes.

  2. Stakeholder interviews and alignment
    02
    Stakeholder interviews and alignment

    We engage with key stakeholders to gather insights, clarify expectations, and unify all team members around a shared vision and priorities.

  3. Market and competitor analysis
    03
    Market and competitor analysis

    We analyze market trends, industry landscapes, and competitors to uncover opportunities and inform strategic decisions.

  4. User research
    04
    User research

    We conduct deep user analysis to understand pain points, needs, and behaviors, ensuring the product directly addresses its target audience in the real world.

  5. Defining product requirements
    05
    Defining product requirements

    We document detailed functional and non-functional requirements that serve as the foundation for efficient design and development.

  6. Hypothesis validation
    06
    Hypothesis validation

    We test assumptions through research and data-driven analysis, confirming product viability and guiding informed decisions.

  7. Ideation and prototyping
    07
    Ideation and prototyping

    We explore creative solutions and develop initial prototypes to visualize concepts and validate design approaches with stakeholders.

  8. Technical feasibility assessment
    08
    Technical feasibility assessment

    We evaluate technologies, frameworks, and architecture options to determine the most effective and scalable technical solutions.

  9. MVP definition and roadmapping
    09
    MVP definition and roadmapping

    Our team identifies essential features for a Minimum Viable Product and creates a structured roadmap for iterative development.

  10. Budget and timeline estimation
    010
    Budget and timeline estimation

    We calculate realistic cost projections and timelines, ensuring alignment with your financial and operational constraints while keeping development costs manageable.

  11. Risk assessment and mitigation
    011
    Risk assessment and mitigation

    We identify potential challenges early and propose mitigation strategies to address risks across technical, operational, and market dimensions.

  12. Regulatory and compliance analysis
    012
    Regulatory and compliance analysis

    We review industry regulations and security requirements to ensure the product adheres to necessary standards and avoids compliance issues.

  13. Final presentation and roadmap
    013
    Final presentation and roadmap

    We deliver a detailed summary of findings, a clear development plan, and a roadmap that guides the product through its next stages.

Tech expertise you need, all under one roof

Backend

  • Node.JS
    Node.JS
  • Nest.JS
    Nest.JS
  • Salesforce
    Salesforce
  • Java
    Java
  • Python
    Python
  • .NET
    .NET
  • PHP
    PHP
  • TypeScript
    TypeScript

Mobile

  • Swift
    Swift
  • Kotlin
    Kotlin
  • React Native
    React Native

Frontend

  • Vue.JS
    Vue.JS
  • React
    React
  • Next.JS
    Next.JS
  • TypeScript
    TypeScript
  • angular
    Angular

Cloud

  • GCP
    GCP
  • Azure
    Azure
  • AWS
    AWS
  • Vercel
    Vercel

Our clients say about us

4.9 is our Clutch
average

Our clients choose us for

Comprehensive in-house discovery phase services

Broad technological expertise

Top-tier discovery specialists

Award-winning partnerships

On-time, on-budget delivery

Stable teams for long-term collaboration

Insights from our experts

























Questions you may have

What defines the Product Discovery phase?
What are the main goals of the software discovery phase service?
Why is investing in the Product Discovery phase critical?
How long should a Product Discovery phase take?
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Let’s talk about your project

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